What would Steve Jobs have made of the latest steps taken by the heirs to his iEmpire? The very idea that financial engineering might be part of the answer to Apple’s stock market funk would have been anathema to the great innovator. But that is what it has come to: like the rest of Silicon Valley, Apple is beating a path to the bond markets to juice its returns.
如果史蒂夫•乔布斯(Steve Jobs)在天有灵，他会如何看待自己的继任者最近的举动？面对苹果(Apple)股价下跌，苹果的部分回应措施可能是借助金融工程——这位伟大的创新家一定会憎恶这种想法。但苹果已经这样做了：如硅谷(Silicon Valley)的其他企业一样，苹果正谋求借力债券市场，为股票派息和回购提供资金。
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