Across factories in South China, millions of young Chinese spend their days churning out garments for consumers in Japan, South Korea, Europe and the US. For many of the workers, their most important piece of equipment — after the umbilical smartphone — is a sewing machine made by Juki.
The Tokyo-based company, which started making sewing machines in 1947, has customers in 170 countries from China to the Vatican. While some of the big manufacturers — such as Sony — that were synonymous with the rise of Japan have lost their lustre, Juki is an example of the low-profile companies sustaining Japan’s economy.
The business is the leading player in the industry, with 30 per cent of the market, and is especially popular among manufacturers that produce for multinational retailers. “It’s rather a personal preference, like choosing a car,” says Gerhard Flatz, managing director of the Chinese apparel manufacturer KTC, which uses Juki for more than 90 per cent of its machines. “But Juki machines are as reliable as a draught horse.”