Every luxury company fears the “Danniella Westbrook effect”. The phenomenon named after the former EastEnders actress recalls the deleterious impact she had on the Burberry clothes brand after she and her toddler daughter were photographed clad head-to-toe in beige check. The snobbish world of fashion judged the photo a travesty and Burberry’s sales in the UK were hit.
所有奢侈品公司都惧怕“丹妮拉•韦斯特布鲁克(Danniella Westbrook)效应”。这个根据前伦敦东区女演员命名的现象让人们想起她对博柏利(Burberry)服饰品牌造成的伤害,此前,她和自己蹒跚学步的女儿被拍到从头到脚一身都是博柏利经典的米色格纹。势利的时尚界把这看做是一场拙劣的模仿,博柏利在英国的销量因而受到了冲击。
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