Nearly two decades ago, Thomas Friedman came up with his “Golden Arches Theory of Conflict Prevention”. No two countries that had McDonald’srestaurants would go to war. The idea suited the heady post-cold war 1990s when people thought humanity would turn to post-ideological goals, like ending hunger. It offered the prospect of ‘homo economicus’ replacing its appetite for war with a Big Mac and fries. Alas, war is now back on the menu and McDonald’s is in trouble. Could the age of globalisation be going into reverse?
将近20年前,托马斯•弗里德曼(Thomas Friedman)提出了“预防冲突的金色拱门理论”(Golden Arches Theory of Conflict Prevention),认为任何两个开设了麦当劳(McDonald’s)门店的国家都不会彼此开战。这个理论适用于冷战结束后令人陶醉的1990年代,那时人们认为,人类将转而追求后意识形态目标,比如消除饥饿。它给出了一种“manbetx20客户端下载 人”前景——人类将用巨无霸(Big Mac)和炸薯条取代对战争的欲望。可惜,战争如今又回到了菜单上,麦当劳也遇到了麻烦。manbetx app苹果 化时代会发生逆转吗?