Today marks the launch of LVMH’s first e-commerce venture. The culmination of a 20-month-long project, 24sevres.com is a digital realisation of Le Bon Marché store in Paris, and the first undertaking of Ian Rogers, the chief digital officer of LVMH who joined the French luxury conglomerate in 2015.
数日前路威酩轩(LVMH)首家网店24sevres.com正式上线。前前后后历经20个月筹划的24sevres.com是巴黎奢侈品百货店好商佳(Le Bon Marché)的线上店，也是首席数据官(chief digital officer)伊恩•罗杰斯(Ian Rogers)2015年加盟路威酩轩这家奢侈品巨擎后的开山力作。
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