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Readboy Tries Again for IPO but Faces Tough Test from Edtech Rivals

The maker of learning devices for children has filed for an IPO at the Hong Kong Stock Exchange for a third time, but an old-school operating model could weigh on revenues

This article only represents the author's own views.

Readboy Education Holding Co. Ltd. was among China’s pioneers of educational technology when digital devices first appeared in the classroom, with a slogan promising to turn its users into overachievers of the future. Two decades on, the company finds itself under mounting pressure in the smart learning market as ambitious rivals look to become top of the class.

Readboy has long since replaced its rudimentary reading machines with modern tablets, but, as the company seeks funding for business expansion in the future, it is still sticking to what it knows best - producing educational hardware.

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咏竹坊

咏竹坊(官网链接)提供在香港和美国上市的manbetx3.0 企业相关新闻,重点关注中小企业和筹备上市的公司。

Bamboo Works (official website) provides news on Chinese companies listed in Hong Kong and the United States, with a strong focus on mid-cap and also pre-IPO companies.

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