When Lionel Messi appeared on Alibaba’s Taobao Live platform this year, 5.3mn viewers joined the livestream to watch him chat. But it is not just football superstars that attract such crowds in China. Top streamers who sell products via live video attract a huge following. The success of livestream commerce is overhauling the retail sector.
今年,当利昂内尔•梅西(Lionel Messi)出现在阿里巴巴(Alibaba)旗下的淘宝(Taobao)直播平台上时,530万观众加入了直播,观看他聊天。但在manbetx3.0 ,吸引如此庞大人群的不仅仅是足球巨星。通过视频直播销售产品的顶级主播吸引了大量的粉丝。直播电商的成功正在彻底改变零售行业。
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