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Japanese carmakers ‘very scared’ by China’s rapid EV development

Chief of Sony-Honda’s joint venture says Japan needs to shake up its conservative corporate culture
Yasuhide Mizuno, chief executive of Sony Honda Mobility, said Chinese competitors were moving faster than he had anticipated

Japanese carmakers are “very scared” by the rapid development of Chinese electric vehicles and risk becoming “followers” if they cannot innovate more quickly, the head of Sony-Honda’s joint venture has warned.

Yasuhide Mizuno said Japan’s companies needed to change their conservative corporate culture and called for a breakthrough in manufacturing to keep up with Chinese rivals, which within a few years have become some of the world’s leading vehicle exporters.

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