A number of years ago, I did something unusual. For the first time in my 25-year career in journalism, I considered doing a different job. In 2018, I was invited to an interview with the chief executive of an early phase start-up, which was looking for someone with “storytelling skills”. When the time came, I met Thomas Ingenlath, a German car designer-turned-CEO, in his studio outside Gothenburg, Sweden. Trim and intense, and dressed in pure black, Ingenlath cut something of a Steve Jobsian figure.
几年前，我做了一件不寻常的事。自从从事新闻业25年以来，我第一次认真考虑改做另一份工作。2018年，我受邀与一家处于早期阶段的初创公司面谈，对方在寻找具备“叙事能力”的人。面试那天，我在瑞典哥德堡郊外的工作室见到了德国汽车设计师出身、后转任CEO的托马斯•英根拉特(Thomas Ingenlath)。他身形修长、目光专注，一身纯黑装束，颇有史蒂夫•乔布斯(Steve Jobs)的风范。
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