FT商学院

Spotify/Netflix: music streaming is proving sticky, but not necessarily more profitable
Lex专栏:Spotify有粘性 但未必有利润

While it made €9.7bn in revenue in 2021, audio service provider also paid out $7bn in royalties
在视频流媒体Netflix不断流失客户的背景下,音乐流媒体Spotify用户增长超出预期,但盈利仍是一个挑战。

Video streaming businesses are stuck in the doghouse. Viewers, freed from lockdown leashes, go out more and watch less TV at home. Penny pinching consumers are becoming pickier about subscription services. Netflix lost nearly 1mn subscribers in the second quarter, after losing 200,000 in the first quarter.

视频流媒体业务陷入了困境。观众们摆脱了封锁的束缚,更多外出,更少在家里看电视。精打细算的消费者对订阅服务越来越挑剔。Netflix在第一季度失去了20万用户之后,又在第二季度失去了近100万用户。

您已阅读15%(405字),剩余85%(2328字)包含更多重要信息,订阅以继续探索完整内容,并享受更多专属服务。
版权声明:本文版权归manbetx20客户端下载 所有,未经允许任何单位或个人不得转载,复制或以任何其他方式使用本文全部或部分,侵权必究。
设置字号×
最小
较小
默认
较大
最大
分享×