Even as western economies globalise, it can be a shock to discover how little resemblance the working world bears to the folkloric economy of children’s books and politicians’ rhetoric. These are not economies of butchers, bakers and candlestick-makers. The US has more graphic designers (191,000) than bakers (157,000), according to data released this week by the Bureau of Labor Statistics. I was taken aback to discover, during the 2008 presidential campaign, that the country also has more choreographers than metal casters. National politicians, though, almost always campaign as if “the economy” is something found only in factories and on farms. A president with a real interest in the economy would also visit some of the nation’s 202,000 sports coaches or its 80,000 substance-abuse counsellors.
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