If anybody is qualified to judge the success of combining investment and commercial banks in the same institution, it is John Reed. As chief executive of Citicorp in the 1980s and 1990s, he evangelised the attempt to create a “one-stop shop” selling many different products and took the bank into its merger with Travelers Group to form Citigroup in 1998.
如果说，谁有资格对同一家机构融合投资银行和商业银行业务融合的做法是否成功进行评判的话，那么这个人就是约翰•里德(John Reed，见右图)。他在上世纪80年代和90年代担任花旗公司(Citicorp)首席执行官时，曾大力倡导创建“一站式购物”平台、销售多种不同产品。1998年，他促成了花旗公司与旅行者集团(Travelers Group)的合并，从而缔造了花旗集团(Citigroup)。
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