Investment banking has a reputation for being intense, arduous and stressful. But for three women financiers working in China, it was just these pressures that sparked the idea for their business venture designed to promote a healthier lifestyle.
The problem
It was while working for the China International Capital Corporation in Beijing, that Michelle Nie realised the job was so physically and mentally demanding that she had little time to exercise or eat a healthy diet. “My lifestyle was very unhealthy and I realised that my friends also had the same problem.”
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