Once upon a time, a worried manager realised staff were ignoring his instructions. He paid a handsome fee to sages and soothsayers, who advised him to use a compelling tale to season the facts and figures he wanted his team to digest. And so, business storytelling was born and spread throughout the land.
从前，有一位经理意识到员工把他的意见当耳边风，因而感到忧心忡忡。他花费重金请教高人，后者建议他把希望员工听进去的事实和数据，编成一个扣人心弦的故事。从此，商业故事诞生，并逐渐流行起来。
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