After a few years out of the workforce to care for his youngest son, Klaus Thorsen spruced up his LinkedIn profile. Not that unusual, you may think. After all, the careers networking site has more than 330m registered users. Except that Mr Thorsen is a north London carpenter hoping to find contacts and employment on a site where job titles such as “builder” are more typically used to describe someone who creates online communities than a construction worker.
为了照顾最小的儿子，克劳斯•索尔森(Klaus Thorsen)几年没有工作，之后他把自己领英(LinkedIn)上的简历润色了一下。你可能会想，这没什么特别的。毕竟，这个职业交流网站拥有逾3.3亿个注册用户。除了一点，在伦敦北部做木匠的索尔森想在这个网站找份合同，而在这里像“builder”（建筑工，或网络工程师——译者注）的岗位名称更常用来描述创办网上社区的人，而不是建筑工人。
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