Big claims are made for what neuroscience, behavioural economics and psychology can do for us. Some authors give the impression that certain outcomes can be almost guaranteed if you approach human interactions with the right bag of tricks.
Fortunately, Caroline Webb, a former partner at management consultancy McKinsey, is not one of those authors. She adopts a restrained tone when drawing on emerging discoveries about the brain and human psychology.
Although she read hundreds of academic papers before writing this book, Webb’s purpose is practical, as captured by the understated title. She offers what she calls “science-based tweaks” in behaviour and attitudes which could help you have a better day at work.
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