Rational and objective: that is how business people like to see themselves, believing there is no room for emotion in their decision making. Yet whenever human beings find themselves in the grip of intense feelings, such as greed or fear, it is these, rather than rational thoughts, that influence the choices they make.
理性、客观,这就是商界人士在他们自己心目中的形象。他们认为,自己在决策时丝毫不受情绪的影响。然而,每当人类为贪婪、恐惧等强烈情绪所控制时,影响他们决策的就是这些情绪,而非理性的思考。
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